About Me

Bruce Bird

Bruce Bird

Hi, this site is the accumulated story of my internet marketing journey starting back in 2004.

This site started as a password protected site where I could just assemble all the useful things that I discovered and I could access myself from anywhere that I happened to be.

It was also a time when I was still in the corporate 'it's mine' mindset and did not yet understand about giving and sharing useful information.

Then I found myself discussing problems with my internet marketing friends and recommending them to a link that I knew was on my site – but then realised that it was password protected.

That was when the point when it came out into the daylight, I removed the password protection and started to tidy it up a bit so that it looked more presentable.

Since then it has gone through progressive change as I learn new things and reorganise the content.

I've been in online marketing since 2004 mostly working in affiliate marketing and used Wordpress for affiliate sites.

So I have a modicum of knowledge. But, like most marketers, I'm a non-technical person as I find it is necessary to remind so many Help desks and Support services when I have to call to ask why their product does not behave the way they say it will.

'Just paste this into your website' and 'It should work now.' are phrases that should be struck from the vocabulary. They are too frequently used and so often inaccurate.

What I'm saying is that I know what it feels like when things don't work, I've been there – too often is many cases.

So I've tried to give an objective view of products and services as I see them. It might not be technically accurate and I might even be barking up entirely the wrong tree. But this is internet marketing as I see it.

I hope you find it useful and that you enjoy whatever you may learn from my voyage of discovery.

What did I do before this second life in online marketing?

I worked in the air cargo charter business, my claims to fame are that I introduced computer aided design to the air cargo industry, was instrumental in breaking the monopoly of Aeroflot in Soviet aviation during the breakup of the Soviet Union and was responsible for the world record heaviest single piece of air cargo at 135.2 tonnes.

In the process I took an air cargo charter business from zero to 70 million usd annual turnover in 12 years.

It sounds very different but actually it's exactly the same. Build relationships with your customers and they will come back time and again.

To contact me, please email using the Contact page form.

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