Author Archives: Bruce

Promotion – The 6th ‘P’ in Profit

promotion marketing

So far we have talked about Planning Prioritising Producing Publishing Participating … and finally, we come to the 6th ‘P’ in Profit and the entire purpose of your business activity: which is to sell ‘stuff’, whatever your product or service might be, by promoting it and thereby make a profit. The 6th ‘P’ in Profit […]

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