The first 'P' in Profit was to make a plan. And you will remember that I likened it to a builders blueprint. Though I'm not talking about a formal business plan with spreadsheets and financial calculations you have to take along to the bank if you need funding.
There are those who advocate doing something, anything, to get started online. There is some merit in this argument if it motivates you by delivering a great result, especially sales, very quickly. Though my only concern is that it can be equally demotivating if urgent activity results in no sales.

- Image by Josh Bancroft via Flickr
What's RSS and why should I bother?
RSS (Really Simple Syndication – or so they say) is a way for you to subscribe to a website and be notified as soon as new information is published there without messing about with email.
I've just emerged from a snowstorm of emails after subscribing to the JVAlert event charity product where the delegates gave themselves 90 minutes to put together a product from which they would give the proceeds to charity.










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