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The Global Internet Summit in London last weekend has converted a concept development idea into a need for massive action.
A few weeks ago, four of us from the monthly Smart Marketing meetup decided that as our monthly meetings had slowly expanded from a couple of hours on a Saturday morning to fill most of the day it was time for us to become better organised.
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You need to learn about internet marketing and one way is to learn from others with more experience. The easiest way to do this is to read other marketers blogs. But you need to learn effectively and surfing every internet marketing blog under the sun is not an effective use of your time.
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There's a post over on SlyMarketing blog today about the difficulty of getting press attention to your latest and greatest idea – particularly the product or service you might be marketing. The difficulty he identifies is that the local newspaper is focused on something else, namely soccer! what else and the specific local area.
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If you don't K.now about K.nol yet then it's time to get with it.
Ask Google what a knol is (define: knol in your Google search bar) and Google tells you: "Knol is a project planned by Google for user-generated articles on topics ranging from "scientific concepts, to medical information, from … http://www.en.wikipedia.org/wiki/Knol
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