Product Creation

Continuing this series to explain why there are 6 'P's in Profit, so far we have dealt with the first 3:

  1. Plan
  2. Prioritise
  3. Produce

You may well notice that these first three are, basically, the product creation process with a great mass of activity crammed into #3 'Produce' where you create what it is that you have decided (Planned) to sell and make profit from.

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1942 photograph of Carpenter at work on Dougla...

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I started out writing the title of this post as; 'Producing for Tradesmen' before realising that there are all sorts of assumptions attached to the word Tradesman and they are often quite negative in terms of business potential.

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Producing for Professionals

Talking about producing your product being third in line of your activities seems odd when you must surely have something to sell first to have any business.

However, recalling that the first 'P' was Planning you can see that actually deciding what to sell, how to sell it and how to get paid for it all have to be planned before you can set about actually producing it.  You can't fire up the machinery until you know what you are supposed to be making.

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