Producing for Professionals

Talking about producing your product being third in line of your activities seems odd when you must surely have something to sell first to have any business.

However, recalling that the first 'P' was Planning you can see that actually deciding what to sell, how to sell it and how to get paid for it all have to be planned before you can set about actually producing it.  You can't fire up the machinery until you know what you are supposed to be making.

More on The 6 'P's in Profit, #3 – 'Produce'