wordpress blog

NicheMarketBlogger.com is my big project of the moment as I set out to demonstrate, well perhaps test would be a better word to use as it is yet to be proven, whether it really is possible to make a living income from a blog.

I’m a great enthusiast of blogs and of the Semiologic Wordpress package in particular but have never explored the limits of the envelope so to speak. Lots of technical stuff that I have previously shied away from now has to be explored. So researching, writing and documenting it is turning into something of a task.

However, do take a look at NicheMarketBlogger.com so you don’t miss out on the fun.

Bruce Bird

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Blogs and blogging has become such a universal solution for the development of websites. It is interesting to see just how many big internet marketing players launch new products and services which are either built on or supported by blogs.

Their origins may not be immediately obvious after a css coder has been recruited to produce a unique skin but a little digging around will often give the show away.

So if it is such a ubiquitous and flexible tool for the big guys then it is hardly surprising that it has become so dominant for beginners. The monthly meeting of the London Mastermind Group is a point in question. We must spend more than 50% of our time discussing blogs as each member raises their issues for discussion and the answer is almost always a blog. It is simply the easiest way for anyone to do one of two things.

  • Firstly, to move the knowledge and expertise in their heads onto the web.
  • Secondly, if they don’t have expertise of their own and are going to be affiliate marketers then to build websites quickly which are easily picked up by the search engines and can be promoted with little difficulty.

Anyway, all of this was just a prelude to my saying that whereas so far ‘Blogging‘ as a subject has been relegated to a sub-section of ‘Building Websites’ on this site I have just promoted it to it’s own slot. So if you want to know what I think about blogging then visit the Blogging page that you can find under Browse in the right hand column.

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If you have been here before you might remember that this site used to have a static front page like many websites although it is, in fact, a Wordpress blog.  You can still see that page under ‘The Internet Marketing Jungle’ under ‘Discover more..’ in the right sidebar – it just no longer fronts up the site because my objectives have changed.

This was a reflection of the original purpose of the site which was very simply for my personal use to collect useful information relating to internet marketing in one place that I could access from anywhere – even if I was not lugging my laptop with me (whoever invented the phrase ‘mobile computing’ still has a lot to learn!)

After a while I realised that I was referring my friends and colleagues to the site so they could access useful information or software that I had accumulated and I was losing the potential of making affiliate sales – so I started methodically converting the links to affiliate links and most importantly I converted it from a standard html coded site to a Wordpress blog. 

This was at about the stage when I realised just how futile and timewasting it is to struggle with technical issues when you are not a technician.  A blog, especially Wordpress which has become the ‘de facto’ standard, dispenses with the majority of tech problems and made it easier for me to add or edit content directly and from anywhere I could access the web without having to worry about webmasters and/or the necessity to have an html editor available.  So I converted the site to a Wordpress blog.

That’s not to say that it all went swimmingly.  I soon found that Wordpress can have it’s own technical problems and although it is written as open source software one of the results of that is that there are occasions where the programmers perception of the world is not quite the same as that of the innocent user.  Nor, despite it being open source with a supposedly common core, do all of the plug-ins that provide the different types of functionality necessarily work seamlessly together without some technical massaging by someone who knows what they are doing.

So now I had my content on a Wordpress blog but being a non-techie I was still struggling with some aspects of Wordpress.  I’ll bring you up to speed on the solution in my next post.

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