I am no spring chicken and every fibre of me rebels against social media. Just call me ‘old school’, so what social media activities like Facebook and Twitter posting I have done so far I have done out of a business obligation rather than because I had seen the light. Indeed, I recently returned to […]
Image via Wikipedia I was refreshing the social parts that the internet cannot reach last night with my monthly pilgrimage to the London Bloggers Meetup for a chat to bloggers, media operators and others in the field. Andy Bargery, the meetup organiser was telling me he is developing a new meetup he has christened Shoestring […]
The perceived wisdom for effective landing and squeeze pages is that the optin box by which you would like your visitors to join your list should be ‘above the fold’, i.e. visible to your visitors without them having to scroll down. But is what you see also what your visitors see – given the multitude […]